Anichole6789@gmail.com ⚫ 281.509.3932 ⚫ Houston, TX ⚫ linkedin.com/in/amanda-byerly
Professional Experience
Amanda Nichole Byerly
Enthusiastic professional with a diverse background in office administration and direct experience in social media management and marketing. Adept at developing engaging content and implementing social media strategies to enhance brand visibility and improve customer engagement. Seeking to leverage my skills in social media marketing to help small businesses grow their online presence.
Professional Summary
Painting With a Twist, Clear Lake, TX
Artist Instructor / Social Media Manager (2023-2024)
Delivered engaging and instructional art classes to diverse groups, consistently maintaining a high customer satisfaction rate as reflected in excellent class reviews.
Developed and implemented a targeted social media strategy that increased the Facebook page's reach by 1,800%, post engagement by 1,400%, and page likes by 250% in 30 days. This strategy also led to an increase in class bookings, including several custom, fully booked classes organized on short notice.
Leveraged social media platforms to effectively promote upcoming events, driving awareness and participation in art parties and special guest sessions.
Designed and disseminated promotional materials across digital channels, resulting in heightened local community engagement and studio visibility.
Managed social media content scheduling, increasing posting frequency to every other day, ensuring a consistent and appealing online presence that resonated with the studio's audience and brand identity.
Spearheaded coordinating and hosting private parties, enhancing the studio's reputation for providing personalized and memorable guest experiences.
Magness Orthodontics, Houston, TX
Orthodontic Assistant (2019-2020)
Implemented social media marketing strategies that resulted in a 25% increase in online engagement and brand awareness.
Created content calendars, managed social media accounts, and responded to customer inquiries, fostering a vibrant community.
Organized promotional events and collaborated on marketing materials, increasing local market penetration.
Front Office Staff (2015-2019)
Managed and executed social media campaigns, enhancing patient retention and practice visibility.
Designed and distributed digital newsletters, appointment reminders, and educational content via email and social media.
Led social media management and marketing initiatives, resulting in a 25% increase in online engagement.
Skills
Social Media Marketing
Content Creation & Calendar Management
Social Media Campaign Execution & Monitoring
Community Engagement & Customer Service via Social Platforms
Analytics & Reporting to Assess Campaign Effectiveness
Communication & Branding
Strong verbal and written communication skills
Brand Messaging & Audience Engagement Strategies
Influential and persuasive presentation abilities
Technical Proficiency
Proficient in social media platforms (Facebook, Instagram, Twitter, LinkedIn)
Familiar with social media management tools (Hootsuite, Publer, Canva)
Microsoft Office Suite: Word, Excel, PowerPoint
Relevant Projects
Social Media Campaigns, Various Employers (2012-2020)
Led several successful social media initiatives to increase brand visibility and customer engagement across various platforms.
Collaborated on content creation, from ideation to production, including graphics and copy that resonated with diverse audiences.
Medical Express, PSI., Sugarland, TX
Location Manager/Office Manager/DME Coordinator (2012-2013)
Cultivated a customer service-oriented presence on social media platforms, improving patient education and engagement.
Oral Surgery Associates, Webster, TX
Insurance Specialist/Receptionist (2005-2010)
Contributed to the development of the practice's digital marketing strategy, including content creation for social media.
Education and Certifications
Clear Lake High School, Houston, TX, Graduated: 2001
CPR Certified in 2022
